Combatting Drunk-Driving in the USA

Back in 1992, the World Medical Association [WMA] recommended that no country in the world should permit drivers to have a blood-alcohol concentration [BAC] higher than 0.05 percent, on the basis that medical research had proved anything above this level created an unacceptable level of risk.

In countries which have led the battle against deaths and injuries caused by drinking and driving, the push now is to change the safety culture until people reach the point where they accept the wisdom outlined in this excellent advertisement from the Heineken company.

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